STRUGGLING WITH PUBLICITY? | MARKETING STRATEGY | UPDATED FOR 2020

HERE’S HOW TO IMPROVE YOUR MARKETING STRATEGY

In an era where technology is everywhere, what better way to advertise your brand then by doing it through a platform made by technology, Social Media. According to me, No business can survive these days without a good and efficient social media marketing strategy.

Instagram has not only become famous amongst teenagers but amongst new businesses as well due to the heavy presence of active users. With over 800 million monthly active users, it is now one of the most sought after social media platforms.

With that being said, here are a few tips and tricks to improve your Instagram Marketing Strategy –

1.      An Increase In Followers – The one thing Instagram handles thrive upon are followers. It is exactly what made a platform like Instagram famous. In order for your posts to be seen, A couple hundred or maybe even thousands of followers is a must.

2.      First Impression Matters – This matter on the social media platform as much as it does in real life. When a potential the consumer of your product opens your account to check your brand out, the first things they see should be written with a clarity that does not leave the user with any doubts.

3.      Be Regular With Content – Adding only one or two pictures or videos in a month would not increase your followers and in turn, your consumers as well. However, too much posting is also not appreciated and required. An appropriate amount of posts should be made, that is one post per day. If any more additional information needs to be provided, this is where the stories would come into play.

4.      Partner With Social Influencers – According to research, Brands say that their marketing strategy of taking the help of an Influencer had been successful a staggering 94% of the time. That isn’t too bad of a stat to not go for. Social Influencers have a strong fan base not only amongst teenagers but almost all the ages these days.

5.      Trust In BrandWand – If all else fails, you may want to seek a marketing agency to help publicize your brand better. To make it easier for you, BrandWand is a Brand Design Agency that will improve your brand’s following and consumers as well.