Digitalization has changed many things around the world, which also includes brand digitalization. In today’s time, the only competitive and most important is consistent marketing and it increases more social responsibility and brand accountability.
Thursday 13 August 2020
Thursday 6 August 2020
Marketing Tips For Start-Ups
'In this world of endless competition branding is a key element.'
The success of a start-up often depends on its approach to marketing and branding.
Tuesday 21 April 2020
Building your Startups website? | In 2020 | Brandwand
Building your Startups website? | In Delhi 2020 | Brandwand
Helping Startup To build Website? |
In the era of booming
digital content and continuous tracking mechanisms to reach out to potential
customers, every new website on the internet is just like another drop in the
ocean. So, how do we make sure that your website not just stands out from
others but also makes a mark in the sector your brand dives into? The best of
digital advertising agencies suggest the usage of analytics to keep bringing
customers back to your website. Moreover, we also need to focus on the creative
aspect of the same. The look and feel of the website, digital essentials on
point and obviously the about us page.
Here are a few
pointers to keep in mind if your brand aims to give it the ‘perfect digital
kick start’
- The TG is the king they say,
therefore to think along the lines of what the target group desires- build
your website in the same way. For instance, give it splash of colors if
it’s a kid’s product or the cliché red if there are couples on board. It
works, trust us.
- The website should be a
representative of what the brand stands for, it shouldn’t feel something
else whilst it sells something else.
- The key to everything is the
fact that you build the website and do not make it smartphone friendly –
you’ve lost it halfway there.
- CTA is a must and obviously,
that would pull people if the website is attractive enough. Have the
perfect visual appeal to it, not too much of information clutter in there.
- Obviously, about your brand and
the ways in which stakeholders could contact your brand. Keep it
navigation friendly and add search boxes.
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Tuesday 14 January 2020
STRUGGLING WITH PUBLICITY? | MARKETING STRATEGY | UPDATED FOR 2020
HERE’S HOW TO IMPROVE YOUR MARKETING STRATEGY
In
an era where technology is everywhere, what better way to advertise your brand
then by doing it through a platform made by technology, Social Media. According
to me, No business can survive these days without a good and efficient social
media marketing strategy.
Instagram
has not only become famous amongst teenagers but amongst new businesses as well
due to the heavy presence of active users. With over 800 million monthly active
users, it is now one of the most sought after social media platforms.
With
that being said, here are a few tips and tricks to improve your Instagram
Marketing Strategy –
1. An
Increase In Followers – The one thing
Instagram handles thrive upon are followers. It is exactly what made a platform
like Instagram famous. In order for your posts to be seen, A couple hundred or
maybe even thousands of followers is a must.
2. First
Impression Matters – This matter on the
social media platform as much as it does in real life. When a potential the consumer of your product opens your account to check your brand out, the first
things they see should be written with a clarity that does not leave the user
with any doubts.
3. Be
Regular With Content – Adding only one or two
pictures or videos in a month would not increase your followers and in turn,
your consumers as well. However, too much posting is also not appreciated and
required. An appropriate amount of posts should be made, that is one post per
day. If any more additional information needs to be provided, this is where the
stories would come into play.
4. Partner
With Social Influencers – According to research, Brands say that their marketing strategy of taking the help of an
Influencer had been successful a staggering 94% of the time. That isn’t too bad
of a stat to not go for. Social Influencers have a strong fan base not only
amongst teenagers but almost all the ages these days.
5. Trust
In BrandWand – If all else fails, you may want
to seek a marketing agency to help publicize your brand better. To make it
easier for you, BrandWand is a Brand Design Agency that will improve your brand’s following and consumers as well.
Tuesday 3 December 2019
Get Your Parallax Video Created at Brandwand
Like The Video?
Get Your Parallax Video Created at Brandwand
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Visit Us- http://www.brandwand.in/
WhatsApp - https://wa.me/918800443334
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WhatsApp - https://wa.me/918800443334
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Monday 18 November 2019
Why is Brand Advertising important for your Startup ? | Brandwand
A Brand does not become the one recognized by everyone in just one go. It takes a lot of effort to build a brand and make it reach the correct target group. Before any product is launched, a lot of research goes into what kind of identity must be provided to it, including everything from its font and color. There are a lot of pros a concept like brand advertisers can bring to your company, some of which include:
● Brand Identity: A Brand Identity
works exactly like the personality of human works. It’s about all the characters and traits a
brand holds and is known for amongst the general public. These elements must be
consistent, standard and hold a strong recall value. It talks about the company
as a whole.
● Brand Credibility: Perfect
advertising brings perfect credibility! A person will tend to buy more products
from a brand that he or she trusts on. This makes the brand stand strong in
comparison to other brands, especially the strongest competitors in the market.
● Connecting with potential
prospects is another advantage that brand advertising provides a brand with. A
customer uses all their skills before buying a product, but it is important for
a brand to trigger their emotional as well as intellectual aspects
together.
Therefore, smart advertising brings clarity in
a message, establishes a good level of credibility for the brand and help it to
connect with prospectives in a better way. For this, your brand may need an advertising agency to help you reach out to prospectives in an efficient and effective way.
Brand Wand is a startup specialist agency that caters to all needs of a Startup
and shapes it up for better performance and its reach in the marketplace.
Monday 8 July 2019
What’s your Start-up brand story?
Brandwand | Advertising Agency |
The reason which makes two brands or businesses selling the
same product or service is the story they have got to tell. Pick any successful
brand as an example, that has attracted millions of consumers and has kept growing
for centuries. They all connect with their consumers through the stories they
have.
The startup culture has seen an urge in the number of brands
who all have their stories to tell. Stories that are still closed down in
lockers with the management unaware on how to use it to their advantage. That’s
where marketing comes in. Simply put, marketing is the process of building a
picture, frame by frame, of your story and how people can benefit from your
product or service.
A really good marketing can thus do wonders in telling
stories of these small businesses!
Another concern that small enterprises have is the lack of
huge funds, but with a proper plan a good marketing plan can also be executed
under a budget. That’s where organizations can make use of Brandwand.
Brandwand, as a specialized wing of APPPL Combine, caters to small businesses
to help them market and brand their products or services.
Brandwand as an agency believes in making your brand matter
and can help the rising superstars to make their own signature in the market by
focusing on what needs to be put out and to whom whenever needed.
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